EBOOKS DOWNLOAD HOME: September 2010

Thursday, September 30, 2010

Essentials of Programming Languages

This book provides students with a deep, working understanding of the essential concepts of programming languages. Most of these essentials relate to the semantics, or meaning, of program elements, and the text uses interpreters (short programs that directly analyze an abstract representation of the program text) to express the semantics of many essential language elements in a way that is both clear and executable. The approach is both analytical and hands-on. The book provides views of programming languages using widely varying levels of abstraction, maintaining a clear connection between the high-level and low-level views. Exercises are a vital part of the text and are scattered throughout; the text explains the key concepts, and the exercises explore alternative designs and other issues. The complete Scheme code for all the interpreters and analyzers in the book can be found online through The MIT Press Web site.

http://depositfiles.com/en/files/nyfrseal0

Optical Performance Monitoring: Advanced Techniques for Next-Generation Photonic Networks

Calvin C. K. Chan, "Optical Performance Monitoring: Advanced Techniques for Next-Generation Photonic Networks"
Academic Press | 2010 | ISBN: 0123749506 | 512 pages | PDF | 14,5 MB

This in-depth, detailed reference presents for the first time a comprehensive treatment of recent advances in optical performance monitoring. Written by leading experts in the field, the book provides an overview of recent developments in the area and the role of OPM in future optical systems and networks. Detailed discussions of various advanced techniques are provided to illustrate their principles.

FEATURES:

Presents the principles and applications of advanced OPM techniques, together with a comparative evaluation of their effectiveness in monitoring individual parameters, such as optical signal-to-noise ratio, chromatic dispersion, and polarization mode dispersion

Explains the principles of the various advanced optical signal processing techniques and their applications in OPM

Examines the role and applications of OPM in optical networks, including optical transport networks, coherent optical systems, and long-haul optical transmission systems

Discusses the current approaches of OPM in the global standard SDH/SONET

This book is ideal for technical professionals and researchers who want to understand and evaluate advanced techniques in OPM and their impact on the practical design of next-generation optical systems and networks.

Provides a thorough and detailed discussion of the latest optical performance monitoring (OPM) techniques and their applications, presenting a comparative analysis of each method

Contains high-quality technical contributions from leading experts, covering both principles and practical aspects of advanced OPM techniques

Addresses challenges and opportunities related to OPM in next-generation reconfigurable optical systems and networks

http://depositfiles.com/en/files/lji0s68gj

PHP 5 E-commerce Development

This book will show you how to create your own PHP framework that can be extended and used with ease, particularly for e-commerce sites. Using this framework you will be able to display and manage products, customize products, create wish-lists, make recommendations to customers based on previous purchases, send email notifications when certain products are in stock, rate the products online, and much more. This book helps you build a Model-View-Controller style framework, which is then used to put together an e-commerce application. The framework contains template management, database management, and user authentication management. With core functionality in place, e-commerce-focused features are gradually added to the framework including products, categories, customizable products with different variations and customer input, wish-lists, recommendations, the shopping basket, and a complete order process.

http://www.filesonic.com/file/22306147/PHP-5-E-commerce-Development-9781847199645.pdf

Snort IDS and IPS Toolkit (Jay Beale's Open Source Security)

This fully integrated book, and Web toolkit covers everything from packet inspection to optimizing Snort for speed to using the most advanced features of Snort to defend even the largest and most congested enterprise networks. Leading Snort experts Brian Caswell, Andrew Baker, and Jay Beale analyze traffic from real attacks to demonstrate the best practices for implementing the most powerful Snort features.

http://depositfiles.com/en/files/0gjxjur5f

Wednesday, September 29, 2010

Handbook of Transport Strategy, Policy & Institutions

Handbook of Transport Strategy, Policy & Institutions (Volume 6) By Kenneth J Button, David A Hensher
Publisher: Elsevier Science 2005 | 860 Pages | ISBN: 0080441157 | PDF | 52 MB

Privatisation, regulation, deregulation, competition, funding, evaluation: these are all transport policy issues of great current interest worldwide, in the public arena as well as among researchers.

In 46 chapters by acknowledged experts on their topics, these and other aspects of transport policy and planning are addressed in this, the sixth Handbook in Transport. The work is organised into sections covering:

- Institutional Settings and Markets
- Planning Perspectives
- Asset Management and Funding
- Regulatory Issues
- Evaluation Frameworks
- National Studies

Within this section structure this wide-ranging volume embraces:

- the collection of data (and its transformation into information)
- the formation of policy objectives by government (at all its different levels)
- the establishment of institutional structures to attain these goals
- the resourcing of these institutions
- the implementation of actions
- and the policing and monitoring of outcomes.

It employs a variety of disciplinary perspectives, including economics, politics, law, physical planning, psychology and engineering. It will be of value to students, researchers, and practitioners approaching transport from any of these perspectives.

http://depositfiles.com/en/files/l3ofv6xjs

The Golden Rules for Managers: 119 Incredible Lessons for Leadership Success

Frank McNair, "The Golden Rules for Managers: 119 Incredible Lessons for Leadership Success"
Sourcebooks, Inc | 2009 | ISBN: 1402215282 | 256 pages | PDF | 4,9 MB

Quick, expert advice in the best-selling, easy-to-read format that business readers demand.

"A penny saved, a penny earned." "Never leave till tomorrow what you can do today."

Often, the advice that makes the most impact does so because it's delivered in a clear, memorable saying that cuts to the heart of the issue. For business readers fed up with long books that say little, nothing could be more refreshing than The Golden Rules for Managers. Management expert Frank McNair distills the best business wisdom into 119 memorable nuggets that speak directly to management issues, then explains the lessons behind the each saying.

•Paint a Clear Picture of the Target (goal setting)
•What you Reward is What You Get (providing employee feedback)
•Employees will Respect what you Expect if you Inspect (follow-up)
•A Plan Is Not a Straightjacket (flexibility in execution)
•The Madder You Get, the Dumber You Are (self-management)
Packaged for visual impact and easy reading, The Golden Rules for Managers is the new golden standard in management guides.

"Frank McNair's straight-forward, pragmatic information is to the point, is easy to apply, is relevant and will continue to be relevant 10 years from now for companies such as ours. I use the techniques at my own company."
Chris McSwain, Director, Global Benefits | Whirlpool Corporation

"Frank McNair captures the very essence of what makes good managers into great leaders. And he does it in a way that allows the reader to remember and put into action. A must read."
David Moff, SPHR, Chief Executive Officer | The HR Group, Inc.

http://depositfiles.com/en/files/lifgaq0gi

The Indispensable Employee

Eric Weber, "The Indispensable Employee"
Berkley Trade | 2009 | ISBN: 0425231410 | 160 pages | PDF | 1,4 MB

When it comes to job security, there are no guarantees. But there are ways to beat the odds. To become a key player. To become irreplaceable. Now, at a time when people are losing their jobs at an alarming rate all across America, bestselling author Eric Weber-s updated edition provides the basic tools to keeping your job.

http://uploading.com/files/2f5m137f/0425231410Employee.rar/

Strategic Management: Awareness And Change

Strategic Management: Awareness And Change
Publisher: Thomson Learning | ISBN: 1844800830 | 2005 | PDF | 873 pages | 11,28 MB

Strategic management 5e is essential reading for all students of strategy at undergraduate, diploma and MBA level. Structured around a traditional analysis, formulation and implementation framework, based on a mini-case approach, and supported by unrivalled supplementary resources, John Thompson's accessible text encourages students to think about strategy through the successes and failures of real companies. In addition, the
unrivalled subject coverage introduces readers to topics of contemporary interest including emergent strategy, entrepreneurship, and leadership.

http://depositfiles.com/en/files/lf82nki7y

Ask and You Will Succeed

Ask and You Will Succeed: 1001 Extraordinary Questions to Create Life-Changing Results by Ken D. Foster
Publisher: Gildan Media Corp (November 12, 2009) | ASIN: B002XGLD2S | Language English | Audio CD in MP3/Variable | 262 MB

What can you do to create unlimited wealth? Ask and You Will Succeed is a breath of fresh air in a marketplace crowded with advice on what to believe and how to live. Filled with powerful questions that invite you to listen to your inner voice and tap into the strength you need to create your ideal life, this audiobook makes you the final authority in your own life - not outside forces that you can't control.

Packed with thought-provoking questions related to the creative laws of success, Ask and You Will Succeed shatters the myth that your success depends on the advice, hard work, or ambition of others. Instead, Kenneth Foster presents life-changing questions that - when answered by you - will help you define and attain success in every area of your life.

By utilizing the questions in this audiobook, you'll uncover the true nature of your own mind. If you ask the right questions and do the work, you'll find that prosperous thinking flows into every aspect of your life effortlessly, relieving you of the stressful, negative thoughts that block your creativity and halt your drive for success.

Through the process of asking and answering these wise questions, you'll learn to live in harmony with yourself, succeed in business, improve your physical health, build strong relationships, and engender fulfillment, energy, and enthusiasm for life. No matter what you do in life, you'll find a renewed sense of purpose, extraordinary wealth, and an unending love for what you choose to do in life. All you have to do is ask.

Ask and You Will Succeed is the result of Foster's lifetime of work helping people transfer their attention from failure to success, worry to calm, distraction to concentration, restlessness to peace, and negativity to positivity. When you ask yourself these questions, you'll grow from mastering tasks to mastering yourself - and begin a journey to unlimited wealth and unending success.

http://depositfiles.com/en/files/29pxyb3l0

150 Best Jobs for Your Skills

150 Best Jobs for Your Skills identifies the top ten skills that are the most important in today’s economy, based on data from the U.S. Department of Labor and the latest O*NET. It helps job seekers find a fulfilling job and students explore their future career options by focusing on the 50 most promising jobs for each skill. It offers an efficient, to-the-point format that helps job seekers and students discover the best jobs for their skills in just three simple steps. A self-assessment helps readers discover their top three career skills, then matches them to 50 best jobs for each skill. The readers then explore the jobs they find interesting through more than 250 in-depth job descriptions. Lists for each skill include the best-paying jobs, jobs with the most openings, jobs with the highest projected growth, best jobs based on education level, best jobs based on interests, best part-time jobs, and best jobs for the self-employed.

http://depositfiles.com/en/files/mg0mp7nwh

Management Accounting for Business Decisions

Management Accounting for Business Decisions provides a thorough introduction to the theory and practice of Management Accounting. Accessible and student friendly, the text excludes the technical and more advanced content that is required by specialist accounting students but offers the general business student on an undergraduate, postgraduate or post-experience course a firm foundation in Management Accounting.Management Accounting for Business Decisions is the ideal introductory text for all non-accounting students studying management accounting on a modular one or two-semester undergraduate degree course, or as part of an MBA course.

http://depositfiles.com/en/files/pvupsudex

Careers in Management Consulting (Wetfeet Insider Guide)

Wetfeet, "Careers in Management Consulting (Wetfeet Insider Guide)"
Publisher: Wetfeet.Com | 2008 | ISBN 1582077800 | PDF | 108 pages | 1.7 MB

What You Will Learn
• Profiles of 30 top strategy, Big Five and specialty consulting firms.
• Consulting opportunities beyond McKinsey and BCG
• Which firm is right for you? Take our exclusive Consulting Firm Appeal Test.
• What the latest industry trends are.
• Industry rankings of the major firms.
• Comparisons of the career ladders at the different firms.
• Consulting-speak.
• What a case interview is and how to prepare for one.
• What measures your interviewer is evaluating you on.
• Grilling Your Recruiter: questions to ask your interviewer.
• What a week in the life of a consultant is like.
• What the key differences are between working for a consulting firm vs. a dot com or an investment bank.

http://depositfiles.com/en/files/12fhe4bkh

The Six Sigma Way Team Fieldbook: An Implementation Guide for Project Improvement Teams

The Six Sigma Way Team Fieldbook: An Implementation Guide for Project Improvement Teams
Publisher: McGraw-Hill Professional | ISBN: 0071373144 | 2001 | PDF | Pages: 403 | 22,06 MB

This companion guide to the bestselling The Six Sigma Way focuses on the project improvement teams that do the real, in-the-trenches work of Six Sigma—measuring performance, improving quality and saving millions in the process.
The Six Sigma Way Team Fieldbook is a highly practical reference for team leaders and members, outlining both the methods that have made Six Sigma successful and the basic steps a team must follow in an improvement effort. Written by three veteran trainers of Six Sigma “Black Belts” and teams at GE, Sun Microsystems, and Sears, this hands-on guide helps teams obtain the skills they need to identify a product, service, or process that needs improvement or redesign; gather data on the process and the rate of defects; find ways to improve quality up to a Six Sigma level—just 3.4 defects per million; and much more.
* Includes dozens of data-gathering forms and Six Sigma tools and worksheets
* Describes key improvement methods in a concise “how-to” format with checklists and tips

http://www.filesonic.com/file/20203439/0071373144.pdf

Turn Clicks Into Customers: Proven Marketing Techniques for Converting Online Traffic into Revenue

Turn Clicks Into Customers: Proven Marketing Techniques for Converting Online Traffic into Revenue
Publisher: McGraw-Hill | ISBN: 0071635165 | 2010 | PDF | Pages: 240 | 14,51 MB

Turn online visitors into paying customers!
You’ve gone through all steps of developing a powerful business presence on the Web-—but it’s only the first step. Now, you have to make sure your visitors hit the “Purchase” button . . . before they start clicking through to your competitor’s site.
From Duane Forrester, a leading expert in Search Engine Optimization and the author of the popular How to Make Money With Your Blog, comes a highly practical guide for using all the online tools available for turning curious visitors into paying customers. Turn Clicks into Customers reveals proven techniques for not only standing out in a crowded marketplace but for reaching customers who are most eager to buy your products or services.
Forrester explains what works and what doesn’t for multiple online marketing strategies, including:
•E-mail
•Online searches
•Internet advertising
•Webinars
•Videos
•Social networking
You’ll learn best practices for each strategy at both a local and global level to reach more paying customers than ever before. Plus, you’ll get interviews with global experts who reveal proven tactics they’ve used to successfully turn Clicks into Customers

http://depositfiles.com/en/files/nnfzgc5ka

Surviving Information Overload: The Clear, Practical Guide to Help You Stay on Top of What You Need to Know

Kevin A. Miller, "Surviving Information Overload: The Clear, Practical Guide to Help You Stay on Top of What You Need to Know"
Zondervan | 2004 | ISBN: 031025115X | 240 pages | PDF | 2,5 MB

A brief, practical guide to finding the key information you need, clearing information clutter, and creating space to think through block days and infotechno Sabbaths.

Summary: Will help you deal with information overload!
Rating: 5

This is the first time I have reviewed a book on amazon. This book is a MUST READ for those of you, like myself, who are DROWNING in information overload! This book is full of information and very useful "golden nuggets" to help you focus in on the information that is most important to you, and to also help you clear away some of the "information clutter" in your life. I really could not say enough about the author's helpful advice. This book is about as practical and as easy to read as they get. Definitely not technical, but EXTREMELY HELPFUL. I HIGHLY recommend this book for those that are overwhelmed at the amount of information coming your way! Consider this book a "life preserver" to keep you from drowning in the massive ocean of information.

http://depositfiles.com/en/files/l509km8un

Mindset: The New Psychology of Success - Carol Dweck

Mindset is "an established set of attitudes held by someone," says the Oxford American Dictionary. It turns out, however, that a set of attitudes needn't be so set, according to Dweck, professor of psychology at Stanford. Dweck proposes that everyone has either a fixed mindset or a growth mindset. A fixed mindset is one in which you view your talents and abilities as... well, fixed. In other words, you are who you are, your intelligence and talents are fixed, and your fate is to go through life avoiding challenge and failure. A growth mindset, on the other hand, is one in which you see yourself as fluid, a work in progress. Your fate is one of growth and opportunity. Which mindset do you possess? Dweck provides a checklist to assess yourself and shows how a particular mindset can affect all areas of your life, from business to sports and love. The good news, says Dweck, is that mindsets are not set: at any time, you can learn to use a growth mindset to achieve success and happiness. This is a serious, practical book. Dweck's overall assertion that rigid thinking benefits no one, least of all yourself, and that a change of mind is always possible, is welcome.

http://www.megaupload.com/?d=M2AGOANG

Working for You Isn't Working for Me: The Ultimate Guide to Managing Your Boss

Katherine Crowley, Kathi Elster, "Working for You Isn't Working for Me: The Ultimate Guide to Managing Your Boss"
Portfolio Hardcover | 2009 | ISBN: 1591842751 | 320 pages | PDF | 11,4 MB

A groundbreaking guide to dealing with difficult bosses by two bestselling experts

In their bestseller Working with You Is Killing Me, Katherine Crowley and Kathi Elster taught readers how to free themselves from emotional traps created by difficult colleagues. Now they apply their research and insights to the challenges of "toxic bosses." Sooner or later, we all work for someone we can't stand. When that happens, some people quit, some suffer in silence, and others cope by sulking, obsessing, avoiding, or retaliating. But it's better to take control by applying the four-step process in this book:

• Detect: Am I crazy or is my boss driving me crazy?
• Detach: Accept that you can't change your boss, but you can take back your power.
• Depersonalize: Learn to take your supervisor's behavior less personally.
• Deal: Devise a plan to get what you need, manage your boss, and move your career forward.

Filled with concrete examples, this book will help readers take back their power from even the most challenging bad bosses- chronic critics, yellers, unconscious discriminators, control freaks, pathological liars, and more.

http://depositfiles.com/en/files/6y2h01bt5

How to Become a Marketing Superstar: Unexpected Rules That Ring the Cash Register

Jeffrey J. Fox, "How to Become a Marketing Superstar: Unexpected Rules That Ring the Cash Register"
Hyperion | 2003 | ISBN: 0786868244 | 192 pages | PDF | 2,3 MB

With more than 600,000 books in print, nationally bestselling author Jeffrey Fox is back to 'outfox the competition'-this time with counterintuitive advice on how to become a marketing genius n his four previous bestselling business books, Jeffrey Fox has helped readers land great jobs and rise to the top of their professions. Now he turns his contrarian eye to marketing through brand building and innovation. Fox's advice is delivered in snappy, to-the-point chapters that zero in on his creative-and often counterintuitive-advice and features such unforgettable fundamentals as: nMake a big splash, instead of a lot of little ripples nAlways have a pipeline to the president nOwn a market, not a mill nThe long and short definitions of marketing There are also provocative 'Instant Marketing Superstar' challenges throughout the book, offering the reader a chance to solve real business problems. In a time of corporate budget cuts, it's more important than ever for all employees to be creative marketers. How to Become a Marketing Superstar is certain to find a place on the shelves of anyone who wants to increase sales in a competitive marketplace.

http://depositfiles.com/en/files/reaktngsy

The Diversity Code: Unlock the Secrets to Making Differences Work in the Real World

Michelle T. Johnson, "The Diversity Code: Unlock the Secrets to Making Differences Work in the Real World"
AMACOM | 2010 | ISBN: 0814416322 | 256 pages | PDF | 1 MB

The most diligent compliance with laws and regulations can't foster true work place diversity. The best organizations have become genuine cross-cultural communities that believe equally in reconciling differences and valuing them. To that end, The Diversity Code promotes understanding by answering many of the toughest questions that professionals and their employers are often afraid to ask, including: How do you define diversity - what it is and isn't? Am I "safe" simply following the law? Can't we just acknowledge that we are the same and different then get on with our work? How do I handle diversity problems on my staff or worse, with people who outrank me? What do I do if I'm accused of something? How do I institute change without ticking people off? Each chapter begins with a challenging question, which the author answers based on years of experience as a diversity expert and attorney, and concludes with a realworld scenario and a chance for readers to test themselves on their knowl edge.

http://depositfiles.com/en/files/8s1kw2aex

Fashion Brands: Branding Style from Armani to Zara

Mark Tungate, "Fashion Brands: Branding Style from Armani to Zara"
Kogan Page | 2005 | ISBN: 0749442999 | PDF | 243 pages | 1,1 MB

Once a luxury that only the elite could afford, fashion is now accessible to everyone. High street brands such as Zara, Topshop and H&M have put garments worthy of Prada and Gucci within the reach of students' pockets. Massive media attention has turned designers such as Tom Ford, Alexander McQueen and Stella McCartney into brands in their own right. Sports brands such as Nike and Adidas have changed the image of their brands from practical sports wear to 'hip' fashion - attracting customers to their products who have no interest in sport. How has this transformation happened? "Fashion Brands" explores the popularization of fashion and explains how marketers and branding experts have turned clothes and accessories into objects of desire. It examines how the use of advertising and the media has altered our fashion 'sense' and looks at how store design influences what we buy.

Review
"An essential primer for anyone wanting to make it big in the fashion biz." Nicholas Coleridge, Managing Director, Conde Nast "Explores the popularization of fashion and explains how marketers and branding experts have turned clothes and accessories into objects of desire. The 'back story' of where goods come from and how they are manufactured and sold is always fascinating, which is why Tungate's book so appealed." Publishing News "Fashion Brands includes exclusive quotes and insights into brand strategy from designers such as Paul Smith and Diesel founder Renzo Rosso." In-Store Magazine "Dissects the fashion industry from high street to haute couture and gives a detailed history of fashion brands as well as explaining the influence of branding." Media Week "Men don't shop seasonally," says Mark Tungate, Paris-based writer and author of Fashion Brands: Branding Style from Armani to Zara." Daily Telegraph "Useful nuggets" Financial Times "Littered with amusing anecdotes." Marketing "Includes brand strategy insights from designers such as Paul Smith and Deisel founder Renzo Rosso, interviews with influential industry figures and behind-the-scenes reports." Fashion Business International "An interesting read for anyone involved in the fashion or marketing sector." International Textiles "getAbstract.com recommends this book to marketers - even those who are not fashion minded - who want to rejuvenate their creativity and pick up some new sources of inspiration and style." www.getAbstract.com "Drawing on research and interviews (he had no experience with the fashion industry before writing this book), he writes in a conversational manner for a general readership and for professionals involved with marketing." Reference & Research Book News "This is the most fun non-fiction book that I've read in a long time, while simultaneously unique and useful. Written in a witty and readable journalistic style, this book unravels the magic behind an industry that uses more smoke and mirrors than Hollywood." Anoop Maini, Chartered Management Institute (www. Managers.org.uk) "Tungate's absorbing and thoroughly entertaining book examines the new rules of the global fashion industry... An impressive and authoritative overview of what is arguably the world's original brand name industry." AdBrands.net "Journalist Mark Tungate presents a terrific overview of many key aspects of this gritty yet ephemeral business." Reader review by Rolf Dobelli, Amazon.com "Most of the content has come up in the leading fashion and culture magazines and business media... But Tungate brings all of these subjects, all of these themes, and all of these prominent fashion brands together for a picture of the system of which they are all a part. With his broader perspective, he also gives a global perspective not limited to the vibrant, shop-til-you-drop, U.S. market and its advanced ideology of consumerism where many of the "branding" ideas and techniques originated, but including also European and Asian markets." The Midwest Book Review "Explores the popularization of fashion and explains how marketers and branding have turned clothes and accessories into objects of desire." www.brandrepublic.com "Interesting things to say about the effects of the global marketplace on fashion brands." Drapers "Will appeal to fashion students and those with an interest in the business side of the fashion world." Sew Today

http://depositfiles.com/en/files/4qer7x8cr

Rockstar Personal Branding

Skellie, "Rockstar Personal Branding"
Rockable Press | 2008 | ISBN: N/A | 28 pages | PDF | 1,1 MB

Personal branding isn’t very different than product branding, except that the entity being branded is you. Just like Nike uses its brand to attach a certain personality and uniqueness to the shoes it sells, your personal brand is made up of the qualities and unique traits you relay about yourself. Your personal brand represents the way you want other people to think about you.

Personal branding hinges on perception and the stories you tell about yourself: the things you emphasize and the things you don’t. Does personal branding involve lying? It shouldn’t. More than that, it shouldn’t have to. You don’t need to be a rockstar to build an extraordinary personal brand. — From Rockstar Personal Branding by Skellie
About the Author
Skellie is a professional blogger and freelance writer. She has written for a number of popular blogs, including ProBlogger.net and Freelance Switch, and runs two blogs of her own: Anywired (on working and earning an income online), and Skelliewag (on blogging).

http://depositfiles.com/en/files/4qer7x8cr

Architecture. Comfort and Energy

Architecture. Comfort and Energy By M. Sala, C. Gallo, A. A. M. Sayigh
Publisher: Pergamon 1998 | 240 Pages | ISBN: 008043004X | PDF | 13 MB

In this book we seek to approach the architecture-energy combination and its relationship to human comfort and the environment .There are chapters on thermal comfort, low energy architecture dealing with various criterion for comfort in different parts of the World.
The book also seeks to understand how previous generations lived in harsh climates and without abundant sources of energy, yet managed to design and build appropriate dwellings providing both comfort and harmony with the environment.

Other chapters deal with the bioclimatic concept in Vernacular Architecture; the major role which climate plays at different locations and how this can dictate the shape and form of the buildings and save energy; the importance of micro-climate and its various elements and usage; ventilation and its importance in buildings and the technology for modern architecture.

http://depositfiles.com/en/files/v879epzlv

The King of Capital: Sandy Weill and the Making of Citigroup

Amey Stone, Mike Brewster "The King of Capital: Sandy Weill and the Making of Citigroup"
Publisher: Wiley | 2002 | ISBN 0471214167 | 320 pages | PDF | 1.6 MB

A fascinating story of a legendary dealmaker who masterminded an unprecedented merger
Citigroup CEO Sandy Weill orchestrated many deals over his legendary forty-five year careerâ€”none bigger than the 1998 epic merger of Travelers and Citibank to create the international conglomerate, Citigroup. King of Capital tells the compelling story of how this complex man revolutionized the banking world and transformed Citigroup through a combination of mergers and powerplays.
Throughout his entire career Weill has created successful businesses out of smaller, seemingly unworkable pieces; filled product vacuums no one else even realized were void; and forced issues that no one else had the gumption to tackle. His daring dealmaking tactics were never more evident than while forming Citigroup, as he lobbied Congress to deregulate the financial services industry and ousted his co-CEO in a public power struggle. Through an engaging narrative by financial writers Amey Stone and Mike Brewster, King of Capital chronicles the legacy of Sandy Weill that began taking shape in 1970 with the creation of Shearson, was honed during his tenure at American Express, and continues as he leads one of the world's largest banks.
Along with probing Weill's signature business deals, King of Capital traces the path this feared, envied, and admired man took to get to the top. Readers will gain valuable insight into the strategies and tactics of this admired dealmaker-including his ability to turn a workforce into a family, with all the love, loyalty, battles and heartbreaks. What distinguishes Weill from the run-of-the mill executive is a laser-like focus on what he wants, trust in his lieutenants, and incredible belief in himself-conviction that he did not always possess. Weill, cowed by Bensonhurst bullies as a child, hazed as a military school plebe, intimidated by the strong personalities of some his early partners, has defied all expectations to become a CEO whose deals have had lasting impact on global finance and the economy.
Amey Stone (New York, NY) has more than ten years of experience as a financial writer. Currently, she is an Associate Editor at BusinessWeek Online, where she cowrites the daily "Street Wise" column, and is responsible for writing many of the site's lead stories on business trends, technology, and the economy, including several articles covering Citigroup and Sandy Weill.
Mike Brewster (New York, NY) is an accomplished writer, editor and financial services professional. He recently launched a career magazine called Leaders Online.

http://depositfiles.com/en/files/ofe0xbzm0

Take Yourself to the Top

"Take Yourself to the Top" by Laura Berman Fortgang
Tarcher | 256 pages | English | 2005 | ISBN: 1585424471 | PDF | 7,9 MB

An updated and expanded edition of the classic career book from a pioneer in the personal-coaching field.

If you're looking for job search advice, this book is not for you. If you want to know about writing a risumi, creating a cover letter, honing interview skills, or dressing for success, you're in the wrong place. But if you're willing to take charge of your career like never before, if you're prepared to be responsible for the choices you make and have the guts to ask for what you really want, then get ready to take yourself to the top.

In this updated and expanded edition of Laura Berman Fortgang's exemplary business/self-help book, readers will learn:

- how to leap out of that mid-career rut
- how to completely and honestly assess your career's progress
- how to identify obstacles that keep you from reaching your goals
- how to turn your back on what many people might call "success" to discover your true life calling

http://depositfiles.com/en/files/z6qbfjfcl

The Introvert Advantage: How to Thrive in an Extrovert World - Marti Olsen Laney Psy.D.

Product Description
Do you "zone out" if too much is going on? Are you energized by spending time alone? In meetings, do you need to be asked for your opinions and ideas? Do you tend to notice details that other people miss? Is your ideal celebration a small get-together, rather than a big party? Do you often feel like a tortoise surrounded by hares?
The good news is, you're an introvert. The better new is that by celebrating the inner strengths and uniqueness of being an "innie," The Introvert Advantage shows introverts, and the extroverts who love them, how to work with instead of against their temperament to enjoy a well-lived life. Covering relationships, parenting -- including parenting the introverted child -- socializing, and the workplace, here are coping strategies, tactics for managing energy, and hundreds of valu

http://www.filesonic.com/file/20998163/introadvi.zip

Writing for Visual Media, Third Edition

Anthony Friedmann, "Writing for Visual Media, Third Edition"
Focal Press | 2010 | ISBN: 0240812352 | 432 pages | PDF | 3,2 MB

Writing for Visual Media looks at the fundamental problems a writer faces in learning to create content for media that is to be seen rather than read. It takes you from basic concepts to practice through a seven-step method that helps you identify a communications problem, think it through, and find a resolution before beginning to write.

Through successive exercises, Writing for Visual Media helps you acquire the basic skills and confidence you need to write effective films, corporate and training videos, documentaries, web sites, PSAs, TV shows, nonlinear media, and other types of visual narratives. You'll explore your visual imagination and try out your powers of invention.

The companion web site enriches the content of the printed book with video, audio, and sample scripts. It includes scripts and the video produced from them; visual demonstrations of concepts; and an interactive, illustrated glossary of terms and concepts. Please visithttp://booksite.focalpress.com/Friedmann, and follow the registration instructions on the site.

* There are no boring subjects, only boring writers. This book shows you how to connect with your audience, no matter what the subject.
* Learn to think and write visually for films, PSAs, instructional media, training videos, and many other genres.
* Robust companion web site features many scripts; storyboards; video clips of scenes produced from the script examples; and an interactive glossary of camera shots, movements, and transitions. Please visit http://booksite.focalpress.com/Friedmann, and follow the instructions for registration on the web site.

http://uploading.com/files/8ac7fb8c/0240812352WritingMedia.rar/

How to Write a Dirty Story: Reading, Writing, and Publishing Erotica

Susie Bright, "How to Write a Dirty Story: Reading, Writing, and Publishing Erotica"
Fireside | 2002 | ISBN: 0743226232 | 304 pages | PDF | 10,4 MB

For aspiring erotica writers -- and authors in any genre who want to make the "good" parts great

Susie Bright is the first and reigning queen of contemporary erotica. In How to Write a Dirty Story she reveals her tricks of the trade and shows you how to heat up sex scenes in everything from traditional novels and romances to science fiction and humor. Easing the aspiring writer into the creative process, she tells you how to write the steamy plots and sensual characters that publishers and readers are looking for. Bright makes it easy to:

Produce unique ideas * Master erotic language
Climax the story * Sell your work to the right place

Each chapter features practical writing exercises and suggestions for nonwriting activities that will galvanize the imagination and raze any creative or psychological hurdle. When it's time to go public, Bright draws on her own writing and publishing experiences and explains the most effective ways to find an agent, work with an editor, and grow a loyal audience.

As irreverent as it is practical, How to Write a Dirty Story is the only book an erotica author -- novice or seasoned -- needs.

Amazon.com Review:

Authors of erotica have it rough, says Susie Bright in How to Write a Dirty Story. Their work is often judged before it is read. They are assumed to be sex gurus. And if memoirists find it tough to share their work with friends and relatives, imagine what it's like for sex writers. A third of Bright's book is devoted to general publishing issues. The rest deals specifically with erotica and should appeal to anyone whose writing includes sex scenes. Bright, who has been dubbed the goddess of American erotica, is refreshingly straightforward about her subject. She likens a great erotic story to a great striptease act. Ideally, an erotic story takes all the time it needs, arouses both the reader and the author, is judicious with clichés and dirty words, and doesn't involve a complicated description of body-part placement or an excess of sex noises. Most important, a sex scene propels the story forward. If the story would work just as well without it, the sex scene shouldn't be there. And the good news? Even "really bad lovers can write great erotica." --Jane Steinberg

http://depositfiles.com/en/files/6a4j5vjsk

Joomla! Cash: Money-making weapons for your Joomla! website

Joomla! Cash: Money-making weapons for your Joomla! website By Brandon Dawson, Tom Canavan
Publisher: Packt Publishing 2007 | 180 Pages | ISBN: 1847191401 | PDF | 11 MB

Money-making weapons for your Joomla! website
Learn to set up a cash-generating Joomla! website
Learn to implement a shopping cart on Joomla!
How to run an affiliate program from your site
Set up streams of income using Joomla!
Gain valuable search-engine ranking knowledge

In Detail
Joomla! is an award-winning Content Management System (CMS) that will help you build websites and other powerful online applications. It is an open-source solution that is freely available to everybody. Joomla! is used all over the world to power everything from simple, personal homepages to complex corporate web applications. Out of the box, Joomla! does a great job of managing the content needed to make your website sing.
The emphasis of this book is towards business and online e-commerce; it will give you a valuable knowledge base on search engines, layout and design, implementing a shopping cart, marketing your website, affiliate marketing and more. You will appreciate the concise and straightforward method to set up a cash-generating website.

http://depositfiles.com/en/files/8iut2tzri

Handbook of Operations Research in Natural Resources (International Series in Operations Research & Management Science)

J.P. Miranda, Andres Weintraub, Carlos Romero, Trond Bjørndal, Rafael Epstein, "Handbook of Operations Research in Natural Resources (International Series in Operations Research & Management Science) (International Series in Operations Research & Management Science)"
Publisher: Springer | 2007 | ISBN 0387718141 | PDF | 640 pages | 5.1 MB

Handbook of Operations research in Natural Resources will be the first systematic handbook treatment of quantitative modeling natural resource problems, their allocated efficient use, and societal and economic impact. AndrÃ©s Weintraub is the very top person in Natural Resource research. Moreover, he has an international reputation in OR and a former president of the International Federation of Operational Research Societies (IFORS). He has selected co-editors who are at the top of the sub-fields in natural resources: agriculture, fisheries, forestry, and mining. The book will cover these areas in terms with contributions from researchers on modeling natural research problems, quantifying data, developing algorithms, and discussing the benefits of research implementations. The handbook will include tutorial contributions when necessary. Throughout the book, technological advances and algorithmic developments that have been driven by natural resource problems will be called out and discussed.

http://depositfiles.com/en/files/l6ug08b7p

Encyclopedia of E-Business Development and Management in the Global Economy

Encyclopedia of E-Business Development and Management in the Global Economy
IGI | 2010 | ISBN : 1615206116 | English | Pages: 1310 | PDF | 16 MB

As globalization and competition pose new opportunities and challenges, firms strive to discover effective and efficient e-business models and applications to contribute to their sustainability, growth, and innovation. The Encyclopedia of E-Business Development and Management in the Global Economy creates a repository for educators, researchers, and industry professionals to collaborate and discuss their research ideas, theories, practical experiences, challenges, and opportunities, while presenting tools and techniques in all aspects of e-business development and management in the digital economy. As the first and most comprehensive book to present aspects from the research, industry, managerial, and technical sides of e-business, this collection appeals to policy-makers, e-business application developers, market researchers, managers, researchers, professors, and undergraduate/graduate students in various academic disciplines.

http://hotfile.com/dl/72490319/555c6bd/1615206116.pdf.html

Body Language in Business

Richard Mulvey
Body Language in Business
DVDRip, AVI, DivX, 720x480, 1499 kbps | MP3, 128 kbps, 2 Ch | 01:14:36 | 853,35 Mb
Language: English | Genre: eLearning

20,000 years ago business was a lot simpler; a man could exchange a clay pot for a leg of panther with simple nods and grunts. Business today is a lot harder but we are still using the same gestures and they remain a truer reflection of our feelings than the words we use. In this work on body language in business we explore the gestures we all use everyday and describe their meanings. We focus on how to understand your customers, how to pick out a lie, how to manage an interview or your boss and many other business situations.

• Know exactly when to Close that Sale.
• Read the Mind of your Negotiating Opponent
• Create the Right Impression with your Customers ... Everytime
• Learn about Body Language in Courtship
• Defuse Problem Situations
• Always Identify a Lie

Learn how to read minds, defuse problem situations, create an impact, improve your negotiation skills and know exactly when to close that sale. Is that salesman lying to you? Does your secretary really enjoy your company or is she just after a pay rise? These and many more questions are answered in "The Business Guide to Body Language". This presentation is as entertaining as it is informative and shows how an understanding of Body Language can give you an unfair advantage in all human interaction.

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Tuesday, September 28, 2010

Integrated Buildings: The Systems Basis of Architecture

Integrated Buildings: The Systems Basis of Architecture By Leonard R. Bachman
Publisher: Wiley 2002 | 496 Pages | ISBN: 0471388270 | PDF | 15 MB

An "anatomical" study of building systems integration with guidelines for practical applications
Through a systems approach to buildings, Integrated Buildings: The Systems Basis of Architecture details the practice of integration to bridge the gap between the design intentions and technical demands of building projects. Analytic methods are introduced that illustrate the value, benefit, and application of systems integration, as well as guidelines for selecting technical systems in the conceptual, schematic, and design development stages of projects.
Landmark structures such as Eero Saarinen's John Deere Headquarters, Renzo Piano's Kansai International Airport, Glenn Murcutt's Magney House, and Richard Rogers's Lloyd's of London headquarters are presented as part of an extensive collection of case studies organized into seven categories:
* Laboratories
* Offices
* Pavilions
* Green Architecture
* High Tech Architecture
* Airport Terminals
* Residential Architecture
Advanced material is provided on methods of integration, including an overview of integration topics, the systems basis of architecture, and the integration potential of various building systems. An expanded case study of Ibsen Nelsen's design for the Pacific Museum of Flight is used to demonstrate case study methods for tracing integration through any work of architecture.
Visually enhanced with more than 300 illustrations, diagrams, and photographs, Integrated Buildings: The Systems Basis of Architecture is a valuable reference guide for architecture and civil engineering students, as well as architects, engineers, and other professionals in the construction industry.

http://depositfiles.com/en/files/0sv3c298k

Opportunities in Broadcasting Careers

Opportunities in Broadcasting Careers By Elmo Ellis
Publisher: McGraw-Hill 2004 | 176 Pages | ISBN: 0071437223 | PDF | 1 MB

Comprehensive information on a career in broadcasting will provide readers with everything they need to make an informed career choice.
They’ll find out what life is like on the job, what to expect in terms of compensation, training requirements and places to go for more information.
Highly focused content allows readers an in-depth introduction to this specialized field.

http://depositfiles.com/en/files/qhf1wilnt

Master Your Mind - Design Your Destiny

Adam Khoo, Stuart Tan, "Master Your Mind - Design Your Destiny"
Adam Khoo Learning | 2004 | ISBN: 9810508565 | 364 pages | PDF | 14 MB

CONTENTS
Acknowledgements vi
Introduction x
About the Authors xiii
Chapter
1 The Patterns of Excellence 1
2 The Ultimate Success Formula 21
3 How to Achieve Anything You Want 41
4 The Key to Absolute Power 65
5 The Incredible Power of Beliefs 85
6 The Secret of Peak Performance 123
7 Directing Your Brain for Optimum Results 159
8 Anchoring: the Keyboard to Your Emotions 207
9 The Transformation of Meaning 229
10 Values: Your Driving Force 253
11 Design Your Destiny 279
12 How to Replicate Someone’s Success Blueprint 325
Bibliography 348

http://depositfiles.com/en/files/otsh7s4lh

Building a Knowledge-Driven Organization

Building a Knowledge-Driven Organization By Robert H Buckman, Robert Buckman
Publisher: McGraw-Hill 2004 | 300 Pages | ISBN: 0071384715 | CHM | 1 MB

This is the first book to focus on the people side of knowledge management--what it takes to get employees to contribute to a knowledge system. Robert Buckman explains how to orchestrate this culture change, drawing from the lessons learned by Buckman Laboratories--the leader and pioneer in knowledge management--in implementing award-winning knowledge systems. His book is a practical primer on how organizations can move from "hoarding" knowledge to "sharing" it, building a global strategy that allows them to respond faster than the competition to any customer's need on a global basis. Buckman reveals how to:
Combat the biggest problem with implementing knowledge management--creating the culture that supports it
Increase the speed of innovation globally across an organization
Resolve technical problems quickly
Make immediate, informed decisions to help solve customer issues
Create new products based on customer input and demand

http://depositfiles.com/en/files/44y8lyvp6

Winning Body Language by Mark Bowden

This ingenious step-by-step guide, written by an elite trainer of Fortune 50 CEOs and G8 world leaders, unlocks the secrets of nonverbal communication--using a proven system of universal techniques that can give you the ultimate professional advantage. Learn easily how to: Successfully master the visual TruthPlanearound you to win trust now. Gesture in a way that gains everyone's attentioneven before you speak. Appeal to others' deep psychological needsfor immediate rapport and influence.You'll discover how to sit, stand, and subtly alter your body language to move with confidence, control conversations, command attention, persuade andinfluence others, and convey positive energywithout saying a word.It's the one key to success nobody talks about!

http://hotfile.com/dl/72027239/0014b3f/0071701648.rar.html

Conferences and Conventions: A global industry (Events Management)

Providing a comprehensive, in-depth analysis of the international conference industry, Conferences and Conventions: a global industry second edition examines the industry's origins, structure, economics, career opportunities, and future development. It also explains its links with the wider tourism industry.

Now in its second edition, it is packed with a wealth of new international case studies covering the city of Melbourne, Queen Elizabeth II conference centre, London, Abu Dhabi, MCI Group, the Scottish Exhibition and Conference Centre, Glasgow and team San Jose, California. It also has new sections on:

* Market segmentation and web marketing
* Conference and event budgeting
* Technology and communications, from video conferencing to web casting and pod casting
* Corporate social responsibility and sustainable and green events.

http://www.filesonic.com/file/21696389/0750685441_Conferences_and_Conventions.rar

Managing in Changing Times: A Guide for the Perplexed Manager

Managing in Changing Times: A Guide for the Perplexed Manager
Publisher: Sage Publications Pvt. Ltd (January 7, 2010) | ISBN: 8132102339 | Pages: 412 | PDF | 1,42 MB

This topical book challenges the hegemony of neoclassical scientific management approach, exploring new potentials for the development of the understanding of management and organization in the post-scientific era of globalization. It brings together distinguished writers from diverse fields to offer specialized perspectives on new ideas. This is particularly relevant in view of the fragmenting management theory in the face of the shift of the center of political and economic power to Asia and the increasing financial resurgence in the West.

http://depositfiles.com/en/files/klwe53xa6

Fighting Computer Crime: A New Framework for Protecting Information

Donn B. Parker, «Fighting Computer Crime: A New Framework for Protecting Information»
Wiley | ISBN: 0471163783 | 1998 | CHM | 528 pages | 1.41 MB

Who are the cybercriminals and what can we do to stop them? From the #1 cybercrime expert, a revolutionary new approach to . Fighting Computer Crime A top computer crime expert explains why current computer security methods fall dangerously short of the mark and what we can do to fix them. Based on his 30 years as a cybercrime fighter, during which he interviewed more than 200 perpetrators and their victims, Donn B. Parker provides valuable technical insight about the means cybercriminals employ, as well as penetrating psychological insights into their criminal behavior and motivations. Using many riveting real-life crime stories to illustrate his points, he reveals:
* Who your greatest security threats really are (be prepared for some surprises!)
* Why employees undergoing divorce can be your organization's greatest computer security risk
* How to overcome cyberterrorists who will employ any high-tech or low-tech means necessary to crash your systems.
* Effective countermeasures for each threat covered in the book
* How to neutralize even the most powerful cybercrime scheme attempts
* Why and how the incorrect, incomplete, inarticulate security folk art must be revitalized

http://uploading.com/files/fc3cm851/0471163783.chm/

The Creative Training Idea Book

Robert W. Lucas, "The Creative Training Idea Book"
Amacom | 2006 | ISBN: 0814474659 | 484 pages | PDF | 3,4 MB

"Trainers have to be creative if they want their participants to feel excited, challenged, and involved. The Creative Training Idea Book is packed with instructions for using activities, games, puzzles, toys, and props to increase energy and active participation in the classroom, and reveals how to think creatively about training in any situation. Based on the author's nearly three decades of training experience, this invaluable resource gives trainers the tools to adopt a fun, energetic approach that will make for a stimulating learning environment. Readers will learn new methods for: * setting the right tone * uncovering participant needs * grouping participants and selecting leaders * avoiding and reclaiming turned-off learners * encouraging and rewarding participation * and much more! Filled with checklists, forms, resources, and dozens of ""Bright Idea"" blurbs, The Creative Training Idea Book will help trainers and their learners achieve maximum learning results."

http://www.filesonic.com/file/21851633/0814474659TrainingIdea.rar

Everything Counts: 52 Remarkable Ways to Inspire Excellence and Drive Results

Gary Ryan Blair, “Everything Counts: 52 Remarkable Ways to Inspire Excellence and Drive Results”
Wiley 2009 | ISBN-10: 0470504560 | 268 Pages | PDF | 1,1 MB

Everything Counts! is an execution strategy for inspiring excellence and driving exceptional results.

Too many people and organizations are mired in a mediocrity of their own making. They focus their attention and efforts on getting the big things right, but they ignore the little things that often make a big difference. As a result, reputations are damaged, brands diluted, and loyalty is lost by blatant disregard for the small stuff which negatively impacts the customer experience. For years, we've been taught not to sweat the small stuff, but in the real world of business, Everything Counts.

Everything Counts is a call to greater awareness and with awareness comes a responsibility to raise the performance bar. It offers a powerful operating philosophy that will steer your organization to reach higher levels of growth, productivity, and performance. From the smallest customer contact to the most minute details of product quality, the little things add up to a pretty big deal. Serving as the definitive guide on organizational and personal mastery, this book gives you a foundation for unparalleled customer service, superior quality, and consistent performance.
A proven system for organizing, aligning, and improving all your efforts in sales, service, and performance improvement
Shows how concentrating on the small things leads to growth, productivity, personal success, and business greatness
Helps you motivate your people and teams to achieve better results on both the personal and organizational level

Everything Counts reminds us that seemingly small things can make tremendous differences. The purpose of this book is to help you internally define and take ownership of the most fundamental principle behind achieving results beyond you expectations-a single idea with an actionable focus-Everything Counts!

http://depositfiles.com/en/files/4ptt8k2ys

Winning Behavior: What the Smartest, Most Successful Companies Do Differently

Terry R. Bacon, David G. Pugh, "Winning Behavior: What the Smartest, Most Successful Companies Do Differently"
AMACOM | 2003 | ISBN: 0814413676 | 368 pages | CHM | 17,4 MB

Marketing experts Terry Bacon and David Pugh offer insightful and practical benchmarks for "outbehaving the competition" in Winning Behaviors. Their book avoids gaseous generalities about customer service and underlines four specific routes to "behavioral differentiation" (BD).

Using examples as diverse as Elvis-dressing Southwest Airlines CEO Herb Kelleher, the Ritz Carlton concierge who replaced a lost teddy bear, and Bogart as Captain Queeg in The Caine Mutiny, the authors illustrate four types of "BD" including "operational," (using procedures like return policies to demonstrate high standards,) "interpersonal," (focused listening to convey genuine concern) "exceptional," (rule breaking beyond the call of duty) and "symbolic," (sending a consistent message through words and deeds).

The book's strength is in the details. For example, how to do homework about a new client, customize a service, and avoid a charge for every minute mentality. The authors leverage clear lessons from gold standard companies such as Harley Davidson, Nordstrom, and Volvo who use BD to out perform competitors. This smart book invites readers to exceptional performance by offering fresh ideas for being on your best behavior.

http://depositfiles.com/en/files/0v2cwkycr

Forecasting for the Pharmaceutical Industry: Models for New Product And In-market Forecasting And How to Use Them

Forecasting for the Pharmaceutical Industry: Models for New Product And In-market Forecasting And How to Use Them
Publisher: Gower Publishing Company; 1 edition (November 18, 2006) | ISBN: 0566086751 | Pages: 141 | PDF | 10,42 MB

In virtually every decision, a pharmaceutical executive considers some type of forecast. This process of predicting the future is crucial to many aspects of the company - from next month's production schedule, to market estimates for drugs in the next decade. The pharmaceutical forecaster needs to strike a delicate balance between over-engineering the forecast - including rafts of data and complex 'black box' equations that few stakeholders understand and even fewer buy into - and an overly simplistic approach that relies too heavily on anecdotal information and opinion. Art Cook's highly pragmatic guide explains the basis of a successful balanced forecast for products in development as well as currently marketed products.

http://depositfiles.com/en/files/z35k0u2sj