Simon & Schuster | ISBN: 1416595244 | 2008 | MP3 | 171 MB
Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture -- full of fresh observations and important lessons from the cutting edge of retail, which is taking place in the world's emerging markets. New material includes:
• The latest trends in online retail -- what retailers are doing right and what they're doing wrong -- and how nearly every Internet retailer from iTunes to Amazon can drastically improve how it serves its customers.
• A guided tour of the most innovative stores, malls and retail environments around the world -- almost all of which are springing up in countries where prosperity is new. An enormous indoor ski slope attracts shoppers to a mall in Dubai; an uber luxurious Sao Paolo department store provides its customers with personal shoppers; a mall in South Africa has a wave pool for surfing.
http://hotfile.com/dl/56095748/47eb3fd/why_we_buy_science_of_sh_opping.part1.rar.html
http://hotfile.com/dl/56095769/e004fbc/why_we_buy_science_of_sh_opping.part2.rar.html
http://hotfile.com/dl/56095828/0b1d4b8/why_we_buy_science_of_sh_opping.part3.rar.html
http://hotfile.com/dl/56095772/0c94b9a/why_we_buy_science_of_sh_opping.part4.rar.html
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